About firm

"Pobeda", AD

Bulgaria, Burgas

Address
15, Odrin Str.

Employees count
500 - 999

Website
pobeda.bg/

Spoken languages
Bulgarian; English

Business owner
Stela Hristova

Description

Pobeda JSC is one of the leading manufacturers of biscuits, mini cakes and pralines in Bulgaria. The company was founded in 1929.

The experience and knowledge accumulated over decades, combined with dedication and care, create the matchless and memorable taste of the products loved by generations of consumers and found in almost every Bulgarian home.

The company has large manufacturing facilities, a broad product range and distribution network in Bulgaria. It offers a wide variety of products in six product groups - biscuits, pralines, croissants, mini cakes, wafers and crackers. Most brands of the company enjoy long traditions on the Bulgarian market and are well known to consumers of confectionery. The most famous products of Pobeda JSC are Zakuska biscuits, Izgrev Plain biscuits, Everest, Navona and Anelia; Super Bravo mini cakes and the traditional Chernomorets pralines.

The company sells its products mainly on the domestic market and in recent years it strongly develops its policy towards entrance on new foreign markets. It enjoys well established positions on Georgian, Polish and Romanian markets. Among the countries where products are exported are also the Czech Republic, Slovakia, Greece, Hungary, Libya, the Republic of Cyprus; Great Britain, Croatia, The Netherlands and the Middle East. Pobeda JSC also offers Private Label products for retail chains in Bulgaria and abroad and HoReCa products packaged in single packs for hotels, catering and tourism in Bulgaria.

In its corporate history Pobeda JSC has won numerous awards, including two awards Golden Lion of the Made in Bulgaria Union and nine gold medals at the International Fair in Plovdiv. In 2009 the company won the award Product with best value-for-money ratio at Food and beverages for Tourism - 2009 exhibition.

In 2011, Pobeda JSC introduced new technological equipment for production of biscuits and wafers, funded by EU structural funds. Contract № TMG-02-5 dated 07.09.2009 - Improving the Competitiveness of Pobeda JSC Through the Introduction of Innovative Production Lines - is implemented with the financial support of the European Union and the Republic of Bulgaria.

The company’s headquarters and the factory for the manufacture of confectionery are located in the city of Bourgas, and since 1999 the company has opened an office in Sofia too. Currently Pobeda JSC has over 400 employees.

Gallery

Central office

Address
Bulgaria, Burgas
15, Odrin Str. (see map)

Phone
+359 56 87 04 00 (Phone)
+359 56 87 04 04 (Fax)

 

Products

Zakuska Biscuits, 330 g

Model number: Бисквити Закуска, 330 гр.

Zakuska biscuits are the best-selling biscuit brand in Bulgaria. Besides the classic recipe with vanilla aroma that is familiar to consumers for about 25 years (since 1987), the series is enriched ...

read

Zakuska Biscuits, 270 g

Model number: Zakuska Biscuits, 270 g

Zakuska biscuits are the best-selling biscuit brand in Bulgaria. Besides the classic recipe with vanilla aroma that is familiar to consumers for about 25 years (since 1987), the series is enriched ...

read

Zakuska Cocoa Biscuits, 370 g

Model number: Zakuska Cocoa Biscuits, 370 g

Zakuska biscuits are the best-selling biscuit brand in Bulgaria. Besides the classic recipe with vanilla aroma that is familiar to consumers for about 25 years (since 1987), the series is enriched ...

read
More

Office - Sofia Office

Address
Bulgaria, Sofia
7th km., Tsarigradsko Shosse Blvd.,ZIT 2nd Building, fl. 4 (see map)

Phone
+359 2 975 37 20 (Phone)
+359 2 975 37 20 (Fax)

 

Office - Office - Public Relations

Address
Bulgaria, Sofia
7th km., Tsarigradsko Shosse Blvd. ZIT 2nd Building, fl. 4 (see map)

Phone
+359 2 971 83 05 (Phone)

 

Office - Office Export

Address
Bulgaria, Burgas
15, Odrin Str. (see map)

Phone
+359 56 87 04 73 (Phone)
+359 56 87 04 04 (Fax)